About Denise Mahnick
3Sixty Direct, Founder/CEO & Certified Advertising Specialist
Denise Mahnick, is an interactive brand strategist, a business coach, an innovation
instigator and sought after speaker on brand building, motivation and entrepreneurship. She brings passion, resources and a wealth of experience to help clients take their product ideas
from concept to market and build prosperous businesses.
Denise founded 3Sixty Direct, a business consulting and marketing services firm
to help businesses create innovative product/services that address market challenges, provide marketing strategies and
tactics to connect, engage and interact with their target markets and build stakeholder value. She understands the human motivational element necessary in the early adoption
of brands and believes the key to accelerated and sustainable growth is through the synergist approach
to product development, business model creation and market/channel strategy. The relationship between those elements is where
innovation occurs. Denise brings unbridled passion for entrepreneurial endeavors, time honored resources and a diversified
business ownership experience including franchise, MLM, SBO, micro-enterprise and social enterprise business operation to
· Over a decade of experience in custom product development with a focus on the creation of intellectual property
and building stakeholder value. PDMA certification expected Winter 2012.
Facilitated creativity and innovation sessions for
entrepreneurial startups in the consumer goods, healthcare, technology, service providers and non-profits sectors.
· Expert in international brand development for Fortune 100 companies; Cadillac, GMAC Financial Services, UPS,
and national non-profits JDRF and Easter Seals.
Developed a proprietary
and highly interactive process of key message development and campaigns that reach, motivate and engage target